AI Pipeline

The 3D production pipeline
that scales with your catalog.

Chat3D® powers a production pipeline engineered in-house — propagating art direction across full SKU catalogs, generating variants on demand, and delivering multi-format exports ready for every downstream channel.

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3D production pipeline — catalog overview with multiple product layouts

Engineered for catalogs of every size — from SKU 1 to SKU 1,000,000.

×5 faster than legacy pipelines

Brief on Monday, hero asset Friday. Same craft, a fraction of the wait.

Scales from 1 to 1M SKUs

Same pipeline whether you ingest a hero capsule or a full retail catalog.

Live within 48 hours

Plug your PIM, DAM, or CAD library and we set up your production lane.

Brand-safe AI training

Models trained on your style guide only — never shared with competitors.

Multi-format exports

glTF, USD, FBX, OBJ, WebGL, AR Quick Look — one master, every channel.

Full IP retention

Source files, derivatives, and trained models all stay yours.

A 3D workflow, redesigned by AI

Studio-grade 3D production at catalog scale. Our AI strips every non-creative step from the pipeline — data prep, retopology cleanup, validation loops — so 3D infographists stay focused on the craft.

Catalog ingested in seconds

Auto-ingest CAD, references, and product photos from your PIM, DAM, or shared drives. AI parses geometry, material specs, and brand assets — no manual file shuffling between teams.

  • Batch ingest of 12+ CAD and asset formats
  • Material specs and brand assets auto-extracted
  • Live in 48 h, from connector to hero asset
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Data Collection — catalog ingestion
Ingesting files
3 categories · 646 files
CAD · 142 files
Reference photos · 480 files
Brand assets · 24 files
Processing… 75%Less than a minute remaining

Blockout generated,
artist validates

Generative blockout from photo plus measurements. 3D infographists validate proportions in minutes instead of rebuilding from scratch in their DCC tool.

  • Proportions validated within ±2% of reference
  • Hero blockout in <10 min vs 4 h legacy
  • 80% fewer DCC round-trips for the team
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Blocking — generative blockout of a Decathlon bike
Design analysis
Source referenceDecathlon
Decathlon bike — reference photo
Dimensionscm
Overall length175.0 Wheelbase102.0 Wheel Ø (700c)70.0 Frame size54.0 Saddle height96.0 Handlebar width44.0

Hard surface,
refined where it matters

High-poly mesh generated from the validated blockout. AI handles silhouette and base structure; the artist refines hard surfaces where it actually matters.

  • 5× faster than from-scratch modeling
  • High-poly up to 142k tris, sculpt-ready
  • Tri-budget enforced per asset, no overshoot
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Modeling — high-poly mesh generation
Mesh stats
Geometry overview
Base mesh 12.4k tris
Hard surface 28.6k tris
High-poly 142k tris
Total triangles 183k tris

Detail layers,
projected from refs

Detail layers — stitching, wear, surface micro-detail — auto-projected from references. Hours saved on the repetitive part, focus kept on the hero detail.

  • Stitching, wear and noise auto-projected
  • Up to 6 h saved per asset on sculpt
  • Hero details auto-flagged for human review
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Sculpting — detail layers projected from references
Detail layers
3 active layers
Stitching projected
Wear & tear projected
Surface noise projected
Projection complete100%

Lightweight topology for every channel

Optimized topology auto-generated from the high-poly master. Each twin is sized for smooth playback on web viewers, mobile AR, and 3D commerce surfaces — without losing silhouette or product detail.

  • 4 versions per master: hero, web, mobile, AR
  • Mesh density tuned per channel for fast loads
  • Manual cleanup under 5% of the catalog
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Retopology — lightweight topology for every channel
LOD stack 3 levels
Hero LOD 18.4k tris ›
LOD 0 12.6k tris ›
LOD 1 6.2k tris ›

UV layout,
computed automatically

Optimal UV layout computed automatically. Zero overlap, balanced texel density, atlasing ready for downstream tools — no more 30 minutes of manual seam-picking per asset.

  • 0% UV overlap, balanced texel density
  • 30 min/asset saved vs manual seam-picking
  • Atlasing ready for any renderer or 3D viewer
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UV Unwrap — automatic UV layout
UV metrics
Chart count 24
Texel density balanced
Overlap 0%
Padding 8 px

Bakes that just work,
in batch

Baking pipeline runs in batch overnight. Cage, projection, edge padding, and resolution tuning — all handled, with auto-retry on the rare bake artifact.

  • 200+ assets baked overnight per worker node
  • Cage, projection and edge padding fully automated
  • Auto-retry on bake artifacts — zero manual re-runs
Schedule a demo
Normal Maps — bake pipeline
Bake queue
SKU-4307 normal baked
SKU-4308 normal baking
SKU-4309 normal queued
SKU-4310 normal queued
2 / 4 completedEst. 00:20 remaining

PBR maps,
brand-safe by default

PBR materials generated from your style guide and reference shots. Brand-safe outputs trained only on your assets — never shared with competitors or third-party catalogs.

  • 5 PBR maps generated at 4K resolution
  • Brand-safe AI trained only on your assets
  • Style-guide enforced at the material level
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Texturing — PBR materials

Self-validating,
human-reviewed when needed

Self-validating QC: topology, UVs, PBR maps, brand consistency, file size — flagged only when human review is genuinely needed. No more 50-asset batch reviews.

  • 12 QC checks run automatically on every asset
  • 95% pass rate before reaching a human reviewer
  • Full audit trail logged per asset lifecycle event
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Validation — auto QC checks
QC checklist
Topology 48.6k tris Pass
UVs 0 overlap Pass
PBR maps 5/5 Pass
Brand colors aligned Pass

One master,
every downstream surface

Multi-format exports (glTF, USD, FBX, OBJ, WebGL, AR Quick Look) optimized per channel. One master twin, every downstream surface — web viewer, marketplace, in-store kiosk, AR experience.

  • 6 export formats from a single master twin
  • Per-channel optimization: size, LOD, AR-ready
  • Direct PIM, DAM and Shopify sync
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Engine — multi-format exports
Variant generation

Propagate art direction across SKUs in clicks.

Define your style guide once. The pipeline applies it across every variant, every colorway, every packaging mockup — automatically.

  • Generate colorways, configurations, packaging variations from a single twin master.
  • Brand consistency enforced by AI trained on your reference catalog.
  • From hero asset to long-tail SKU — no manual re-modeling.
Variant generation — propagating art direction across SKUs
Auto QC

AI-validate every asset, every time.

Our pipeline auto-checks topology, UVs, PBR materials, and brand consistency on every asset before it ships — so 3D infographists only review what truly matters.

  • Polycount, UV overlap, normal map orientation auto-validated.
  • Brand color drift and proportion violations flagged automatically.
  • Human review queue surfaces only edge cases — never the routine.
AI-validated asset preview — Aurora X1 headphones
✓Topology · 48.6k trisWithin budget
✓UVs · 0 overlapClean
✓PBR maps · 5/5Albedo, normal, AO, rough, metal
!Brand colors · 1 driftFlagged for review
✓Export targets · 4/4glTF · USDZ · FBX · OBJ
Sync

Sync to PIM, DAM, Shopify, and beyond.

Final assets and twin metadata are pushed to your existing systems — ready for activation with no manual lift, full traceability, and zero CSV mapping.

  • Native connectors for PIM, DAM, Shopify, and major e-commerce platforms.
  • Custom webhooks for any internal workflow.
  • Automatic propagation of SKU, material, and asset metadata.
Aurora X1 headphones — master asset distributed across the stack
01 Master asset Validated 3D twin
02 Output formats
Packshot
Lifestyle
3D Viewer
2D Planogram
Digital Twin
Product Desc.
03 Synced to your stack
Akeneo Salsify Syndigo Pimcore InRiver 1WorldSync Icecat Informatica Netcore

Enterprise-grade, by default.

Everything the feature set doesn't shout about — the governance, security, and support that make the pipeline safe to run on your whole catalog.

✓No black-box AI — every transformation is logged and auditable
✓Versioned assets with one-click rollback to any revision
✓Role-based access with SSO & SAML
✓SOC 2-aligned security with EU & US data residency
✓Human-in-the-loop QC by senior 3D artists on hero assets
✓A dedicated solutions lead on every account
✓99.9% uptime SLA, monitored around the clock
✓Private-VPC deployment for regulated teams
AI Pipeline

Ready to scale your 3D production?

From your first hero asset to your full catalog, in days — not quarters.

Book a demo